Heide Candies Shop

Henry Heide’s 1869 New York legacy lives on through the chewy, nostalgic flavors that defined the American movie theater experience. Now powered by the Ferrara Candy Company, this historic brand transforms simple sugar into iconic gummy staples like Jujyfruits and Jujubes. You can skip the search for a dedicated storefront and find these classic bulk treats lining the shelves of major global retailers.

Top Heide Candies

Heide Jujyfruits

These classic, starch-based gummies are famous for their unique fruit shapes and a firm, satisfying chew that has been a movie theater staple since 1920.

Heide Jujubes

Known for their incredibly dense and long-lasting texture, these small drops offer a concentrated burst of flavor that challenges even the most seasoned candy lovers.

Heide Red Hot Dollars

Originally a slang-inspired raspberry treat, these coin-shaped favorites have evolved into a beloved spicy cinnamon confection that delivers a lingering heat.

Step back into the golden age of snacking with a brand that has been perfecting the art of the chew since 1869.

Iconic Candy Categories

Heide turns every snack break into a flavorful trip down memory lane with recipes that have survived for over a century.

Fruit-Flavored Classics

These chewy, starch-based delights offer a vibrant burst of fruit flavor that has been a staple of cinema lobbies for generations.

Licorice and Spiced Dollars

The Dollar line provides a sophisticated chew for fans of bold profiles, ranging from the tingle of cinnamon to the deep, traditional taste of black licorice.

Nostalgic Novelties and Gummies

From festive Gummi Bears to historical favorites like Chocolate Babies, these treats represent the playful evolution of American confectionery.


Customer Experiences

Arthur Sterling I recently picked up a bag of Jujyfruits for a movie night, and the first bite took me straight back to the 1950s. The texture is exactly as I remember—firm, satisfyingly chewy, and it doesn’t just disappear the moment you start eating. It’s becoming harder to find candies that haven’t changed their original soul, but Heide seems to have kept that nostalgic magic alive, especially with those distinct lime and anise notes that you just can’t find anywhere else.

Elena Rodriguez As a lifelong fan of cinnamon treats, the Red Hot Dollars are my absolute go-to whenever I can find them in stock. The heat is perfectly balanced with a sweetness that lingers, and the “dollar” shape makes them feel more like a substantial snack than just a tiny piece of sugar. I love sharing these with my grandkids because it gives me a chance to tell them about the old candy shops in New York, making the treat feel like a little piece of edible history.

Marcus Thorne I’ve been on a mission to find the original Jujubes I used to eat as a kid, and Heide’s version is the only one that hits the mark for that classic “tooth-sink” texture. There is something so specific about the way these candies are molded and the concentrated fruit flavor they pack into such a small, colorful drop. Even though the company has moved from its old Hudson Street roots, the quality of the gummy itself still feels like the premium, old-school standard I grew up with.

Heide FAQ

What are the original flavors of Jujyfruits?

The original 1920s lineup featured floral and herbal notes including lilac, violet, rose, spearmint, and lemon. Over time, these evolved into the modern fruit-inspired mix we enjoy today: lemon (yellow), lime (green), orange (orange), raspberry (red), and anise (black).

Are Heide candies like Jujyfruits and Jujubes gluten-free?

Yes, Heide candies are generally considered gluten-free as they are primarily starch-based and do not use wheat, barley, or rye as primary ingredients. However, because they are now manufactured in large facilities owned by Ferrara, it is always recommended to check the specific packaging for “shared equipment” warnings if you have a severe allergy.

Where can I buy Heide candies if there is no physical shop?

While the historic Manhattan factories are long gone, you can find the full range of products at major retailers like Walmart, Walgreens, and specialized online stores like CandyStore.com. They are frequently sold in “Theater Boxes” or large bulk bags for those who want to stock up on their favorite gummies.

Why are the shapes of Jujyfruits different from their flavors?

One of the most charming quirks of Jujyfruits is that the shapes do not correspond to the flavors; you might find a candy shaped like a pea, tomato, or grape that tastes like raspberry or lemon. This was a deliberate choice by the founders to add a “surprise” element to every handful.

Who is the current owner of the Heide brand?

The Heide brand is currently owned by the Ferrara Candy Company, which is a subsidiary of the global Ferrero Group. While it was a family-run business for 125 years, it passed through Hershey and Farley’s & Sathers before landing in its current home alongside other legends like Lemonheads and Red Hots.

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